Isle of Wight Stock Images for Marketing Success
in How To, Knowledgebase, Marketing on June 18, 2024Isle of Wight Stock Images for Marketing Success
Have you seen an Isle of Wight vet? Or perhaps an Isle of Wight school? Maybe even an Isle of Wight charity? Many businesses around the island use the beauty of our locale to market and establish their brand. You might see them use a picture of the Needles, a shot of Freshwater Bay.
Whether these businesses focus 50% or just 5% of their marketing of the island, they all need the same thing: quality, royalty-free stock images and videos.
They all need the same thing, Quality, Royalty free stock images or videos.
So where do you go for these resources? You might think, “I’ll Google something and find a nice photo” or “I’ll go to YouTube and use some footage.”
But here’s the issue that all island marketers face: copying an image from Google, even if it claims to be royalty-free, can be extremely risky. Moreover, the images or videos you find might have already been used by others. Copying or downloading from YouTube can be equally dangerous, have you gained permission from he creator? Have they granted you a commercial licence? Are their royalties attached to their terms? It’s a flipping mindfeild.
You might find stock images on other sites, but you’ll encounter similar problems:
- Frequently used images
- Slow updates with new content
- Not the style or taste you’re after
- Not island-specific
- Expensive and often tied to long contracts
- Unfavourable license terms
So what do you do? You need to promote the island-specific aspects of your business, but you’re stuck.
At Isle of Wight Stock, we believe we are the solution to this problem.
We frequently upload new images, constantly refreshing and adding to our bespoke collection. Because of this, the chances of using the same images as a business similar to yours are very slim.
We offer stylish and beautiful images that do our island justice. We don’t accept boring or bland content; it’s our job to showcase the real beauty of our island, so our images and videos must reflect that!
Finding an image that fits your needs is great, but was it taken on the island? Was it shot at Gurnard, or was it shot in London? Why compromise when you can stay consistent and build trust with authentic, local imagery?
While we do offer subscriptions, we understand that this model isn’t for everyone. To tackle this, we offer one-time purchases for all our assets. You can come and go as you need.
Our licenses are straightforward and generous. Some licenses from other sites only cover personal use, certain regions, or a fixed period, which can be frustrating. Our commercial licenses cover the whole of Europe and the US, last a lifetime, and are a one-time purchase. This gives you peace of mind, knowing that the assets you buy are legally covered to serve you indefinitely.
We believe that Isle of Wight Stock is a solution that every island business can benefit from.
To see our collection and start advertising using our assets, head to our page to explore our offerings.